Formula 1’s largest ticket operator, Platinum Group, made a ground-breaking move in the auto-racing industry by introducing NFT ticketing for their upcoming events, starting with the Monaco Grand Prix earlier this summer. This movement follows in the recent footsteps of other industries and companies by exploring opportunities in the digitalContinue Reading Formula 1’s NFTs: A new era in ticketing and digital technology
With over three billion people around the world using social media every month, it is no surprise that businesses are driving marketing spend towards social platforms to help them connect with their consumers, increase awareness about their brand, and (importantly) boost leads and sales.
DLA Piper recently hosted an event…
Continue Reading The Connected Consumer: Top Tips for Social Media Campaigns